Consulting

Event 360 audits the following aspects of organizational programs.

Event 360’s consultants provide organizations with an expert, objective assessment of their current event production and fundraising efforts.

A good event is not just about execution. The investment of thought, analysis and planning that turns your project from an idea into an event is substantial and sometimes overwhelming. Our consulting group can provide you with an expert, objective assessment of your current event production and fundraising efforts. Our thorough audit process analyzes your program from every angle and provides you with a strategic roadmap for achieving greater cost efficiency, improving logistics and most importantly, increasing participation and fundraising totals.

Our consulting practice is built around two complementary disciplines. First, we perform a great deal of quantitative analysis. We find that most organizations have become accustomed to collecting data, but few have time to analyze or apply it. We can help. Using our event and fundraising experience coupled with statistical techniques like regression analysis, we can help you understand the messages in your information.

Second, we are firm believers in the value of qualitative analysis. Ultimately, data is only numbers, but fundraising, advocacy, and awareness are about people. So we like to talk to as many of your stakeholders as we can: your participants, your donors, your volunteers and your staff. Our objective approach builds trust among your constituents and allows us to better understand the opportunities you have to improve.

We are especially skilled at helping organizations achieve more consistent fundraising results at the chapter and affiliate level. We use best practices to develop planning toolkits that help your local staff members implement programs with the same level of excellence across the country. Our recommendations have helped the local chapters of some organizations increase their fundraising returns by up to 200 percent.

Our consulting services can audit and improve a variety of components of your program:

  • Branding
  • Chapter engagement
  • Event concepts
  • Fundraising process and results
  • IT infrastructure
  • Logistical efficiencies
  • On-event experience
  • Participant recruitment
  • Staffing and volunteers

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